Month: October 2021

29 TikTok Stats to Know in 2021

If you feel like the app TikTok came out of nowhere, you’re not wrong. Since launching in early 2018, TikTok’s been covered by seemingly every major news publication and racked up millions of downloads globally. Despite TikTok’s major early success, the app still feels like a bit of a mystery, especially to marketers. In fact, …

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Why Marketers Should Leverage Subject Matter Experts for Audience Growth

No matter the format, message, or style of online content, everyone’s striving to reach the largest possible audience with the best possible content. Making that a reality requires companies to create something that answers an audience’s most pertinent questions, is presented in an engaging way, and maybe even offers some new ideas no one’s hit …

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10 Benefits of Consistent, High-Quality Content Marketing

In this competitive B2B marketing landscape, businesses make substantial investments in building content marketing programs.Why? Content marketing has been proven to deliver resounding success. As one of the most effective methods of growing audience engagement, developing your brand presence, and driving sales, content marketing is a mission-critical growth method for most businesses. Below, let’s review …

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What Is Content Intelligence?

All marketers want a content marketing strategy that helps them generate influence and a large audience. Case in point — “how to develop a content marketing strategy” was the fifth most searched question about content marketing in 2020. Unfortunately, no concrete formula will help you generate incredible content with consistent results, yet it is essential …

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